If you're a tradesperson in the UK and you want more calls from Google, you're in the right place.
This page is a collection of clear, straight-talking guides I've written to help you understand why visibility drops, how to fix your Google Business Profile, and what actually makes customers choose you over someone else.
No jargon. No nonsense. Just practical advice based on real-world work with UK trades — electricians, plumbers, joiners, builders, landscapers, and home service businesses.
Use these guides any time you want help understanding Google, reviews, rankings, or local SEO.
Below are all the guides we've created so far — with more on the way:
More coming weekly — so check back anytime.
If you want me to look at your Google profile, your reviews, or your local ranking:
Quick questions, instant replies
In-depth review & action plan
See where you rank right now
Simple, honest advice — no jargon, no waffle.
These guides are designed for UK trades — electricians, plumbers, joiners, landscapers, builders, and local businesses who rely on Google to get work.
If you want more calls or more local visibility, these guides will help you understand what's going wrong and how to fix it.