And Book More Jobs
I also work with other local service and small businesses that rely on local visibility and phone calls — but trades are my core focus.
Phil Carrick is a local SEO and marketing consultant based in Northern Ireland who helps tradespeople and small businesses across the UK get more calls from Google through clear advice, practical fixes, and one-to-one consultations.
I'm often described as an online business problem solver — because most of my work is about fixing the things that stop good businesses getting chosen online.
I'm not an agency.
I'm not here with jargon, fancy dashboards, or pushy sales tactics.
I'm just a honest guy who genuinely enjoys helping local tradespeople
get more calls, more reviews, and more visibility on Google — without
the faff.
Truth be told, I'm turning 60 soon, my knees are knackered, and a
"normal" job isn't exactly in the cards anymore.
So I built a business I can run calmly with a coffee in hand and my
wee dog Lillie at my side — and one that actually helps hardworking
tradespeople who deserve to get noticed.
Because let's be honest…
Most tradespeople are brilliant at what they do — but their Google
profile?
It's sitting there like an empty takeaway box on your vans passenger
seat.
That's where I come in.
I work with tradespeople and small businesses across the UK who rely on local visibility and phone calls to win work. Most come to me for clarity — not jargon — and want straight answers about what actually matters.
I've worked with local businesses for years, but tradespeople… well, tradespeople are different:
✓ Straight-talking
✓ Honest
✓ Hardworking
✓ No nonsense
✓ Hate waffle
✓ Appreciate clear help
✓ Prefer WhatsApp to email
✓ Don't have time to mess about with "SEO advice"
That's MY kind of people.
You don't want corporate nonsense.
You don't want jargon.
You don't want fluff.
You want:
That's exactly what I do.
Working with me is dead simple:
You message me on WhatsApp
I check your Google profile
I show you (in plain English) what's holding it back
If you want help, I fix it and keep it growing
You get more calls — that's it
No contracts. No pressure. No hidden fees. No "marketing funnels".
Just honest help that actually works.
Here's what you get with me that you'll NEVER get from an agency:
You talk directly to me — not someone who doesn't know what a combi boiler is.
Trades don't want to send emails. I don't want to send emails. So we don't.
I tell you what matters — not page 16 of a PDF.
Missed calls cost YOU money. That's why I include full call-handling in my Pro package — it's one of my favourite features.
I like seeing local tradespeople win. It feels good to help the good guys.
To become the go-to Google Business Profile expert for tradespeople across the UK — helping hardworking people get seen, chosen, and trusted by local customers without stress, overwhelm, or faffing about.
I want every trade in the UK to have:
That's the goal.
And we'll get there one trade at a time.
If you want:
And a done-for-you service that just works…
Message Phil on WhatsApp
Quick chat. No pressure.
Just clear advice and a friendly helping
hand.